The Bulgarian News Agency (BTA) and the Bulgarian Employers’ Association Innovative Technologies (BRAIT) have formalized a long-term cooperation agreement designed to enhance collaboration across information sharing, innovation, and media development within the Bulgarian sector. The agreement was signed in Sofia by BTA Director General Kirill Valchev and BRAIT Chair Iliya Krastev. A key component of this partnership involves BRAIT providing support to BTA’s new initiative, the “BTA Institute.” This institute is specifically focused on integrating artificial intelligence technologies into newsroom operations at bta.
Furthermore, BRAIT has committed to advising on the renovation of BTA’s “World of News – Sofia” project and assisting with associated public procurement procedures. This strategic alliance represents a significant effort by bta to deepen its engagement with industry bodies and improve the dissemination of verified multimedia content to the broader Bulgarian media landscape. By partnering with brait, the news agency aims to modernize its processes and enhance its technological capabilities.
The cooperation underscores a commitment from both organizations to advance media standards and support the technological adoption within the country’s news industry.
Topics: #bta #brait #bulgarian
What specific areas of collaboration are envisioned under the long-term agreement between BTA and BRAIT?