Petar Zahov, General Manager of the Katarino SPA Hotel in Razlog, reported significant international interest in the establishment, noting strong visitor demand from markets including Israel, Greece, Romania, and North Macedonia, alongside its established Bulgarian clientele. This influx reflects both sustained regional demand and recognized brand strength across the Balkans and the Middle East. The hotel recently secured a top-ten ranking for Bulgaria’s five-star mountain hotels for 2025, marking its second consecutive year in the position, based on the HotScore™ index.
Zahov highlighted the hotel’s consistent recognition, citing previous accolades such as best four-star mountain spa hotel in 2020 and best four-star spa hotel offering home-grown food in 2022. The spa center provides extensive wellness amenities, including complimentary access to indoor and outdoor pools heated to approximately 34°C, a cave-style jacuzzi, a salt room, and various saunas (Finnish, Kiva, and infrared). Treatments range from massages and hydrotherapy to specialized Eastern therapies, catering to stress relief, recovery, and preventive care.
The facility continues to evolve, evidenced by the 2023 addition of an infinity jacuzzi, solidifying its focus on comprehensive wellness. In related industry news, BTA is promoting certified spa and wellness centers in Bulgaria through its “BG SPA: Salus per aquam” feature. This initiative, a partnership with the Ministry of Tourism, is linked to the major HEALTHXCHANGE SUMMIT in Varna in 2026, positioning the country as a hub for health tourism.
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